Udemy
Teaching and Learning Online
Landing Page Design & Web Design Fundamentals
What's the point of buying traffic to your site if you don't put in the effort to understand how to convert it?
Landing Page Design & Web Design Fundamentals 2017
will help you triple your conversion rate with landing page design principles and you will be able to build a landing page from scratch with no code!
What does it include?
- 10 hours on-demand video
- 4 Articles
- Full lifetime access
- Access on mobile and TV
- Certificate of Completion
Why is it important?
Landing Page Design & Web Design Fundamentals 2017
is for:
- Website owners
- Online Marketers
- Designers
- Small Business Owners
- Ecommerce Managers
- Social Media Managers
- Pay Per Click / Search Engine Marketing Managers
You will learn how to:
- Design a high converting landing page from scratch without a single line of code
- Double or triple your landing page conversion rates by applying the principles of clarity, simplicity and perceived value
- Run A/B tests to guarantee a better conversion rate over time without knowing any statistics
- Know exactly how to design a call to action that will motivate your visitor's to take the actions you want them to take
- Apply psychological persuasion frameworks to your landing pages and websites
- Write headlines that will provide the right type of motivational trigger that appeals to the hearts of your visitors
- Determine the best type of landing page to send your marketing campaign traffic to
- Run professional usability tests like the 5 second test and the preference test
- Convince your boss to allocate more company resources to conversion rate optimization
- Understand your website traffic based on the Fogg Behavior Model
- Determine where in the sales funnel your visitors are and how to design landing pages that cater to each stage in the funnel
- Create a professional logo from scratch in Photoshop
- Identify the issues that are currently hurting your conversion rate and how to apply good landing page design to fix the problems
Additional notes
30-Day Money-Back Guarantee
Service location
Online